by Acquisent | Jul 15, 2022 | Business, Marketing, Scale
Current market conditions present a worrying picture for B2B SaaS businesses. Experts predict that the US economy will likely slow in 2022 and 2023, possibly even resulting in a recession. This means companies will have less money for B2B SaaS products and will have...
by Acquisent | Jun 15, 2022 | Business, Marketing, Scale
It should come as no surprise that the Software as a service (SaaS) industry is booming. It’s grown a whopping 500% over the last seven years. And today, large companies (those with more than 1000 employees) use over 150 SaaS applications . As a result, we see...
by Acquisent | Feb 4, 2021 | Business
3 Lead Generation Levers You Can Pull to Grow Sales The world of technology and software (SaaS) is a rapidly evolving one, with new entrants entering the fray every day. Therefore, every lead and every interaction with prospects matters! One miss, and you leave...
by Acquisent | Jan 12, 2021 | Business, Marketing
Ahhhh Closing – a topic favored by most sales leaders across the world. But what does closing actually mean when developing business in the B2B space? First, let us distinguish the difference between closing in B2C and in B2B. Businesses that sell directly to...
by Acquisent | Dec 29, 2020 | Business, Marketing, Scale
Why All Companies Should Leverage Webinars to Generate 10-20% Sales Growth What exactly is a webinar and why should you incorporate them in your B2B sales & marketing strategy? The term “webinar” is simply fancy jargon for the sophisticated internet...
by Acquisent | Dec 15, 2020 | Business, Marketing
When to bring in a marketing consultant? Sales & marketing consultants are extremely useful for a business wanting to improve its situation or looking to significantly grow its revenues because they act as an extension of your team and provide third-party...
